Pablo Picasso once said: “A great artist does not borrow, he steals.”  What he meant was: “A great artist takes what other great artists have done, he internalises it, he makes it his own and he develops something truly unique from that foundation.”

It’s not art if all you’re doing is copying something verbatim.  That’s just monkey-see monkey-do.  You should learn the techniques and principles of success by heart and apply them in your own way.  Then you create something truly beautiful and life-changing.

Russel Brunson is encouraging you to steal his ideas.  Follow his system, internalise it and learn it by heart.  Then go out and create your own masterpiece.  I encourage you to go out and change your world.

So, don’t borrow, steal.

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